See my SSRN page for some of my recent working papers.
Rietveld, J and Eggers, JP (2018) Demand Heterogeneity in Platform Markets: Implications for Complementors. Organization Science, 29(2), 304-322.
Rietveld, J (2018) Creating and Capturing Value from Freemium Business Models: A Demand-Side Perspective. Strategic Entrepreneurship Journal, 12(2), 171-193.
Watch a short video about this research
Read a blog post about this research
Listen to an interview on national radio about this research (in Dutch)
Watch a long interview on Gamekings based on this research (premium content, in Dutch)
Broekhuizen, TL, Lampel, J, and Rietveld, J (2013) New horizons or a strategic mirage? Artist-led-distribution versus alliance strategy in the video game industry. Research Policy, 42(4), 954-964.
Book Chapters and Other Publications
Creating Value through the Freemium Business Model: A Consumer Perspective. Academy of Management 2016 Best Paper Proceedings.
Rietveld, J (2014) Nintendo: Fighting the Video Game Console Wars, in Mintzberg H et al. The Strategy Process, Fifth Edition, Pearson Education (under supervision of J. Lampel).
Rietveld, J (2015) Value Creation from Complements in Platform Markets: Studies on the Video Game Industry. City University of London, Cass Business School.